Carantee
Story of Crafting Carantee’s Brand Design
Simplifying Car Inspections for Mechanics and Automotive Pros
Carantee
Carantee App is designed to revolutionize the process of car inspections for mechanics and automotive professionals by eliminating the need for paper forms. The app aims to streamline the inspection process, enhance efficiency, and provide a seamless user experience for inspectors and clients.
Brand essence
Carantee identified its brand essence as Efficiency, Reliability, and Customer-Centricity. These fundamental values shaped the brand’s identity and influenced its design and communication approaches across all channels.
The Carantee app logo embodies the essence of modern automotive inspections. Featuring a sleek vehicle icon, a lifting jack, and a smile, it represents our commitment to efficiency, reliability, and customer satisfaction.
Vehicle
Lifting Jack
Smile
Typeface
The Carantee app logo embodies the essence of modern automotive inspections. Featuring a sleek vehicle icon, a lifting jack, and a smile, it represents our commitment to efficiency, reliability, and customer satisfaction.
Roboto
Aa
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
a b c d e f g h i j k l m n o p q r s t u v w x y z
0 1 2 3 4 5 6 7 8 9
Open Sans
Aa
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
a b c d e f g h i j k l m n o p q r s t u v w x y z
0 1 2 3 4 5 6 7 8 9
Color palette
Color palette
Ultramarine Blue
#465DEF
Sunset Orange
#fe9500
Lime
#a0e548
Icons & Illustrations
Icons & Illustrations
Icons & Illustrations
Illustration complements written content, offering visual representations to elaborate on concepts and convey meaning. It enriches the understanding of features, products, or brand identity. The aim is to create images harmonizing with the accompanying headline and text, enhancing overall communication.
Icons
Illustrations
App design
App design
Carantee App design
App design
Social media design
Social media design
Social media Design
Facebook Cover Design
Email design
Email design
Email Template Design
After completing the inspection, I designed the email template for users to receive because it ensures consistency, and professionalism, and reinforces the brand identity.
This template enhances brand recognition, improves user experience, and allows for easy communication customization while maintaining a strong connection with our audience.
Report design
Report design
Report design
Users can easily download and print detailed inspection and appraisal reports for their vehicles, featuring a clear and user-friendly design.
Certificate design
Certificate design
Certificate design
The certificate incorporates a confidential pattern to deter counterfeiting, thereby enhancing both security and authenticity.
User Manual
User Manual
User Manual design
The user manual incorporated the brand’s visual elements and provided clear instructions, enhancing user experience and satisfaction.
Website
Website
Website design
The website featured the brand’s visual elements and communicated its value proposition clearly and concisely.
Conclusion
Through strategic research, creative exploration, and meticulous execution, Carantee successfully formulated a compelling brand design that reflects its commitment to innovation and user-centricity. The strategic brand identity sets Carantee apart in the competitive landscape, establishing a strong foundation for its continued growth and success in streamlining car inspections for automotive professionals.
Have a similar product?
If you're in the process of creating a product and need assistance with crafting its identity, whether it's branding, messaging, or design, don't hesitate to reach out to me. I'm here to help you brainstorm, refine ideas, and develop a unique identity that resonates with your target audience. Your product's identity is crucial for its success, and I'm excited to collaborate with you to bring your vision to life.
Let's Talk